#CreativeMissions 2014

#CreativeMissions – First Baptist Brooklyn

This is the last of a number of posts  on the work our team did during Creative Missions at three Baltimore area churches.

The First Baptist Church TeamThe First Baptist Church Team

The First Baptist Church Team

First Baptist Church Brooklyn (FBC) was the only church we worked with where we weren’t able to see a typical worship service.  Despite being able to see how the services operate and meet with their congregation, we were able to accomplish some quick wins just touring the building, meeting Pastor Ronjour Locke and his outgoing administrator, Abbey. Pastor Ronjour was truly excited to talk about the ministry he does at the church and candid about what the church needs to overcome to be relevant in the future. First on the agenda was a an audio issue that needed to be addressed so they could present a crisp, clear message for their weekly podcast. Evan Courtney and Jason Kempf stepped in from another team to lend a hand and delivered a quick diagnosis and solution. Once we installed it we were good to go with an excellent sounding podcast. We accomplished some other miscellaneous tasks that cleared some of the visual clutter and improved flow around the building. It’s amazing how moving and removing just a few key elements can create a sense of space.

Design

Branding Overview for First Baptist Brooklyn

Branding Overview for First Baptist Brooklyn

We sat down to talk about identity and the fact that FBC is an incredibly diverse church with 100-year-old roots. Their mission is to display and declare the greatness of Christ in all of life, so that all may delight in the glory of God! The conversations sparked a number of ideas from multiple members of the team that ultimately meshed together to create a beautiful new logo that pays homage to the past and represents the diversity of the future; all of which is centered on the gospel of Jesus Christ. From there we worked to create a consistent brand across their bulletin, connection cards, brochure, letterhead and business cards. Though their building communicated that FBC was a 100-year-old church for the caucasian community, Pastor Ronjour truly desired to show the community that First Baptist Brooklyn was an active and diverse congregation so we created a large, inviting banner for display on a wall outside the building to do just that. Eric and Denisse worked incredibly hard to get these pieces just right and it shows!

Website

First Baptist Brooklyn Website

First Baptist Brooklyn Website

First Baptist had an incredible administrator who, due to an upcoming wedding and subsequent move to live with her new husband, was leaving her employment at the church. She had accomplished a great deal of work which had made our job incredibly easy and if it weren’t for her groundwork we may not have pulled off as much as we did. She had created a beautiful site on another platform, however, the site would “break” quite often, due to issues with the overall platform, and she would have to fix it. With her impending absence she graciously gave us permission to update the site to a more stable platform as well as match the new branding and display the diversity of the church with a site with large photography features.  I think Nate nailed it once again with a great website.

  View the First Baptist Church Brookly Website

Welcome Video

As we prepped for the video and looked for the perfect place to shoot the welcome video, Pastor Ronjour showed us around the Brooklyn area and described the very real struggles of the neighborhood . As he spoke you could hear his heart for the area and the impact God’s church could have on Brooklyn through FBC. Monica  really captured the essence of the neighborhood and was careful to catch the beautiful details and texture of Brooklyn.

What Pastor Ronjour Had to Say…

Here’s a shout out from Pastor Ronjour about Creative Missions:

We had a great time working with Pastor Ronjour and Abbey at First Baptist Church Brooklyn and look forward to see how God uses the Creative Missions week we spent together.  It was a true privilege to serve. My only regret was that we weren’t able to be there on a Sunday morning for their worship.

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